/* =====================================================================
   WOWNER · Landing Paid Media · estilos específicos (carga tras wowner.css)
   ===================================================================== */

/* ---------- Hero: logos de plataformas + badges ---------- */
.hero__platforms { display: flex; flex-wrap: wrap; justify-content: center; align-items: center; gap: .75rem 1.5rem; margin-top: 2.25rem; }
.hero__platforms li { display: inline-flex; align-items: center; gap: .5rem; color: rgba(255,255,255,.85); font-weight: 600; font-size: .9rem; }
.hero__platforms img { width: 22px; height: 22px; filter: brightness(0) invert(1); opacity: .9; }
.hero__badges { display: flex; flex-wrap: wrap; justify-content: center; gap: 1rem; margin-top: 1.5rem; }
.hero__badges img { width: 112px; height: auto; aspect-ratio: 152 / 145.5; border-radius: 8px; background: var(--c-white); box-shadow: 0 8px 24px rgba(0,0,0,.25); }

/* ---------- Plataformas ---------- */
.platforms { display: grid; gap: 1.25rem; }
@media (min-width: 700px) { .platforms { grid-template-columns: 1fr 1fr; } }
@media (min-width: 1100px) { .platforms { grid-template-columns: repeat(3, 1fr); } .platforms .platform--wide { grid-column: span 1; } }
.platform { display: flex; flex-direction: column; background: var(--c-white); border: 1px solid var(--c-line); border-radius: var(--radius); padding: 1.6rem; transition: transform .2s, box-shadow .2s, border-color .2s; }
.platform:hover { transform: translateY(-4px); box-shadow: var(--shadow-lg); border-color: var(--p, var(--c-orange)); }
.platform__head { display: flex; align-items: center; gap: .85rem; margin-bottom: .9rem; }
.platform__logo { width: 48px; height: 48px; border-radius: 12px; display: grid; place-items: center; background: color-mix(in srgb, var(--p, var(--c-orange)) 12%, white); }
.platform__logo img { width: 26px; height: 26px; }
.platform h3 { font-size: 1.15rem; margin: 0; }
.platform__fit { display: block; font-size: .78rem; font-weight: 600; color: var(--c-muted); }
.platform p { color: var(--c-muted); font-size: .95rem; }
.platform__tags { display: flex; flex-wrap: wrap; gap: .4rem; margin: .25rem 0 1.1rem; }
.platform__tags span { font-size: .78rem; font-weight: 600; padding: .3rem .65rem; border-radius: 999px; background: var(--c-off); color: var(--c-text); }
.platform__cta { margin-top: auto; display: inline-flex; align-items: center; gap: .4rem; font-weight: 700; color: var(--c-navy); background: none; border: 0; padding: 0; }
.platform__cta:hover { color: var(--c-orange-600); }
.platform__cta svg { width: 18px; height: 18px; }

/* ---------- Casos antes / después ---------- */
#casos .cases { gap: 2.5rem; }
@media (min-width: 820px) { #casos .cases { gap: 3rem; } }
.ba-case { position: relative; background: var(--c-white); border: 1px solid var(--c-line); border-radius: var(--radius); padding: 2rem; box-shadow: var(--shadow); }
.ba-case::before { content: ""; position: absolute; inset: 0 auto 0 0; width: 6px; background: var(--c-orange); border-radius: var(--radius) 0 0 var(--radius); }
.ba-case__logo { position: absolute; right: 1.5rem; top: 1.5rem; height: 40px; width: auto; max-width: 120px; object-fit: contain; }
.ba-case h3 { font-size: var(--fs-h3); margin: .35rem 0 .5rem; }
.ba-case > p { color: var(--c-muted); }
.ba-case__pending { display: inline-block; margin: .5rem 0 0; font-size: .75rem; font-weight: 700; color: #9B1C1C; background: #FDE8E8; padding: .3rem .65rem; border-radius: 999px; }
.ba { margin-top: 1.4rem; padding-top: 1.2rem; border-top: 1px dashed var(--c-line); display: grid; gap: 1rem; }
.ba__legend { display: flex; gap: 1.25rem; font-size: .78rem; font-weight: 600; color: var(--c-muted); }
.ba__legend span { display: inline-flex; align-items: center; gap: .4rem; }
.ba__legend i { width: 12px; height: 12px; border-radius: 4px; background: #C8D0DD; }
.ba__legend i.is-after { background: linear-gradient(135deg, #FF8A3D, var(--c-orange)); }
.ba__row { display: grid; grid-template-columns: 1fr auto; gap: .35rem .75rem; align-items: center; }
.ba__label { font-weight: 700; font-size: .95rem; grid-column: 1 / -1; display: flex; justify-content: space-between; align-items: center; }
.ba__delta { font-size: .78rem; font-weight: 700; padding: .2rem .55rem; border-radius: 999px; background: #E3F5EC; color: #146C43; }
.ba__delta.is-down { background: #E3F5EC; }
.ba__bar { height: 12px; border-radius: 999px; background: var(--c-off); overflow: hidden; }
.ba__bar i { display: block; height: 100%; width: 0; border-radius: 999px; background: #C8D0DD; transition: width 1.1s cubic-bezier(.2,.8,.2,1); }
.ba__bar.is-after i { background: linear-gradient(90deg, #FF8A3D, var(--c-orange)); transition-delay: .25s; }
.is-in .ba__bar i { width: var(--w); }
.ba__val { font-size: .88rem; font-weight: 700; color: var(--c-muted); min-width: 4.5ch; text-align: right; font-variant-numeric: tabular-nums; }
.ba__val.is-after { color: var(--c-orange-600); font-size: 1rem; }
.ba__row:hover .ba__bar i { filter: brightness(1.08); }

/* ---------- Creatividades ---------- */
.creative { display: grid; gap: 2rem; align-items: center; }
@media (min-width: 900px) { .creative { grid-template-columns: 1fr 1fr; gap: 3rem; } }
.creative__list { display: grid; gap: .9rem; margin-top: 1.25rem; }
.creative__list li { display: flex; gap: .75rem; align-items: flex-start; }
.creative__list svg { flex: 0 0 22px; width: 22px; height: 22px; color: var(--c-orange); margin-top: .1em; }
.creative__list b { display: block; }
.creative__list span { color: var(--c-muted-dark); font-size: .95rem; }
.formats { display: grid; grid-template-columns: repeat(3, 1fr); gap: .75rem; }
.format { position: relative; margin: 0; aspect-ratio: 9 / 16; border-radius: 14px; overflow: hidden; background: var(--c-navy-700); border: 1px solid rgba(255,255,255,.12); transition: transform .25s, border-color .25s, box-shadow .25s; }
.format:hover { transform: translateY(-4px); border-color: var(--c-orange); box-shadow: 0 16px 34px rgba(0,0,0,.35); }
.format__media { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; object-position: center; display: block; }
.format--carousel .format__media { object-position: right center; opacity: 0; transition: opacity .6s ease; }
.format--carousel .format__media.is-active { opacity: 1; }
.format__dots { position: absolute; top: .6rem; left: 0; right: 0; display: flex; justify-content: center; gap: 5px; z-index: 2; }
.format__dots i { width: 6px; height: 6px; border-radius: 50%; background: rgba(255,255,255,.45); transition: background .3s, width .3s; }
.format__dots i.is-active { background: var(--c-white); width: 16px; border-radius: 3px; }
.format figcaption { position: absolute; left: 0; right: 0; bottom: 0; padding: 2.2rem .8rem .75rem; background: linear-gradient(180deg, rgba(11,20,36,0), rgba(11,20,36,.92)); z-index: 2; }
.format figcaption b { display: block; font-size: .9rem; color: var(--c-white); }
.format figcaption small { display: block; color: var(--c-muted-dark); font-size: .72rem; }
.format__client { display: inline-block; margin-top: .35rem; font-size: .68rem; font-weight: 700; color: var(--c-white); background: rgba(227,100,20,.85); padding: .15rem .5rem; border-radius: 999px; }
@media (max-width: 480px) { .formats { grid-template-columns: repeat(2, 1fr); } }

/* ---------- Medición ---------- */
.measure { display: grid; gap: 1rem; }
@media (min-width: 720px) { .measure { grid-template-columns: repeat(2, 1fr); } }
@media (min-width: 1024px) { .measure { grid-template-columns: repeat(4, 1fr); } }
.measure__item { background: var(--c-white); border: 1px solid var(--c-line); border-radius: var(--radius); padding: 1.4rem; }
.measure__item svg { width: 28px; height: 28px; color: var(--c-orange); margin-bottom: .6rem; }
.measure__item h3 { font-size: 1.02rem; }
.measure__item p { color: var(--c-muted); font-size: .92rem; margin: 0; }

/* ---------- Ajustes de hero para esta landing ---------- */
.hero .lead strong { color: var(--c-white); font-weight: 600; }


@media (prefers-reduced-motion: reduce) { .yr__bar i, .stat__bar i { transition: none; transform: none; width: var(--w); } }

/* Móvil */
@media (max-width: 560px) {
  .hero__badges img { width: 96px; }
  .platform { padding: 1.3rem; }
  .measure__item { padding: 1.2rem; }
}